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Facebook: The Metaverse is, for the moment, a fiasco, most worlds are never visited
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Furthermore, the worlds created on Horizon Worlds do not attract crowds. According to internal statistics revealed by the Wall Street Journal, only 9% of worlds built by creators on the platform attract at least 50 visitors. Most are never visited. “An empty world is a sad world”summarizes a Meta document that details the company’s efforts to attract users to these virtual worlds.
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